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The history of G.H. Bass & Co. dates back to Maine in 1876 and George Henry Bass- a man on a simple
mission to make the very best shoe. In 1936, G.H. Bass & Co. put a stylish spin on a Norwegian farm
shoe designed for “loafing in the field,” and playfully dubbed them Weejuns – introducing the world’s
first penny loafer. From strolling across college campuses to doing the moonwalk, Weejuns have been
found on industrious feet ever since.

 

1876

On March 9th George H. Bass begins in the shoe making business in Wilton, Maine.

1887

Bass moves his factory from Wilton, Maine to Wilson Stream in Framington, Maine in order to utilize water-powered machinery for faster production time.

1892

Bass develops the “National Plow Shoe” allowing farmers to wear them year-round.

1906

G.H. Bass becomes incorporated. The first Bass moccasin is made and called the "Bass Moccasin Cruiser", designed to be worn by woodsmen.

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Bass markets it's first catalogue catering to River Drivers, Guides, Cruisers and Sportsmen, embracing the "For Hard Service" moto.

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“Rangeley”style moccasin is created. This style becomes the standard moccasin for campers and outdoorsmen.

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Bass aviation Moccasin Style 773 becomes the official
aviation boot for the U.S. Army, designed for use in high
altitude, wielding protection from extreme cold.

 

 

1927

Charles A. Lindbergh wears a pair of Bass flying boots in the first transatlantic flight from New York to Paris, which lasted 33 hours, 30 minutes & 29.8 seconds.

1928

Over the course of the next 10 years, Admiral Richard E. Byrd wears Bass Boots during 3 expeditions to Antartica. He was the first to reach both the North & South Pole by air

1930

Famous golfer Bobby Jones plays a Grand Slam wearing Bass Sportocassins, winning all of the golf's major championship in the same calender year.


1934

Bradford Washburn wears Bass Boots while exploring the Alaska-Yukon Boundry.

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The first penny loafer in history is introduced – Bass
Weejuns – named after a Norwegian slipper-type
moccasin used for “loafing in the field.”

 

1940-1941

OThe original suede "Buc" style is created as an updated version of Weejuns with laces. During WWII , Bass developed a cold-weather boot for the U.S Army's 10th Mountain Division.

1948

Bass outfits the American Olympic Ski Team with Footwear.

1862-1967

The Weejuns craze sets in, resulting in enormous growth and business. Weejuns Are seen as mainstream and part of everyday pop culture. Bass launches the women's "Sunjun" sandal.

1976-1977

The “Bass 100” is developed in celebration of Bass’ centennial, selling 1 million pairs.

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Michael Jackson wears black Weejuns in the opening of
his Thriller music video. This marked the second wave of
the “Weejuns craze.”

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In spring, the Bass Compass canvas shoe is introduced.
By the end of 1990, 1 million pairs are sold, quickly
breaking records.

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Bass’ signature Weejuns are more in demand than
ever, worn by casual and fashion-forward crowds alike.
The brand continues to find news way to combine
the classics with the contemporary, launching limited
edition collaborations with Universal Works., Engineered
Garments® and Re/Done featuring Paris Jackson as the
face of the camp.